Doubt Is Our Product

 

“Doubt is our product since it is the best means of competing with the ‘body of fact’ that exists in the minds of the general public. It is also the means of establishing a controversy.”
— from a 1969 tobacco industry internal memo sent by an executive at Brown & Williamson Tobacco Corporation.

death cult
2. A religious group that requires demonstrations of faith involving the risk of death.
— a definition from Wiktionary.

What the Wiktionary definition of “death cult” overlooks is that it doesn’t necessarily have to be a religious group. It can be a political – or more broadly cultural – group, though it will still share many of the same characteristics of a religious group, such as unquestioning devotion to, and faith in, a leader either living or dead, and often scorn for those outside the group, sect, or tribe. The Republican Party has become such a death cult, and particularly that greater part of it which remains devoted to their Orange Leader, their president in exile.


Bernt Notke Danse Macabre
Danse Macabre, a late fifteenth-century painting by Bernt Notke (1440-1509).

 

The denial of science by the Republican Party during the current coronavirus pandemic has been breathtaking, but it is nothing new; it has been building up for about 50 years, with large corporations such as Big Tobacco leading the way in the denial of science in order to protect their interests. For 50 years now, Americans have learned at the knee of their corporate masters to doubt the science concerning the harmful effects on their health of tobacco use, the deleterious effects on their air caused by centuries of burning fossil fuels, and the poisoning of their environment by man-made chemicals such as plastics, pesticides, and herbicides.

For some large corporations, it might be that death is their product, and the politicians and media organizations in their pocket are the salespeople. Gullible people without critical thinking skills are their customers. Viewing the customers that —way strips them of their agency, however, and portrays them as passive receptacles for mind poisons, when in reality they are active participants in their deception because it reinforces what they want to believe. They want to stand science on its head and believe the vaccines for COVID-19 are the real poison in our midst, not the virus.


It’s not all that great a leap from believing there’s no harm for others in second-hand smoke as a tobacco user indulges their selfish pleasure to feeling that wearing a mask to protect others from inhaling a coronavirus carrier’s potentially deadly virus particles is an unnecessary imposition on the carrier, and not a viable public health measure. Smoke, after all, is a visible manifestation of poison, and a virus is not visible to the naked eye.

“I see them! Over there against the stormy sky. They are all there. The smith and Lisa, the knight, Raval, Jans, and Skat. And the strict master Death bids them dance. He wants them to hold hands and to tread the dance in a long line. At the head goes the strict master with the scythe and hourglass. But the Fool brings up the rear with his lute. They move away from the dawn in a solemn dance towards the dark lands while the rain cleanses their cheeks from the salt of their bitter tears.”

— the acrobat, Jof, describing one of his visions to his wife, Mia, at the end of Ingmar Bergman’s 1957 film, The Seventh Seal.




Modern day death cultists are right there with people of ages past, who doubted the existence of anything they couldn’t see themselves unless they could endow it with some religious significance. Republican death cultists go one step further in proudly boasting of their ignorance as a demonstration of faith in their Orange Leader, without a care about where that might lead for themselves and for society at large, as long as they can selfishly satisfy themselves with the notion that their obstructive behavior is a repudiation to those who won’t let them smoke in bars, or keep digging and burning coal, or pour Roundup on everyone’s food, or go grocery shopping for fifteen minutes without wearing a mask.
— Vita